Today I contacted the Sales Manager at Lynnwood Honda just to see if the offer was accurate (selling me a car at MSRP, and not giving me more than bluebook value for my car) as it seems that the trade-in assistance was being ignored by their salesperson, especially considering the $1100 per month for the rentacar that Honda is paying.
The sales manager, as somewhat expected, said that the $1100 per "is not something that we [Lynnwood Honda] have input in or benefit." In other words--we're not affected by what corporate is doing, so we'll just keep on doing what we're doing. He went on to add that he had contacted American Honda to "explain the situation of overall savings" but was not at present able to offer any additional assistance other than the rental reimbursement (which is not reimbursement--Honda is straight up paying for it). The small thing that sticks in my craw in this situation is the mismanagement of the situation. Honda could be many dollars ahead on this deal by swapping the car, instead they are squandering money in the effort to keep drivers on the road in rental cars. If the airbag fix was imminent, I see the logic in this. I've seen references to the fix not happening before Fall, in which case, Honda will be out $1100 for each month they've got me in a rental car.
It's time for Honda Corporate and its dealers to get on the same page and save the company some real dollars. Evaluate which cars are going to be fixed soon, and provide loaner cars for those. For the cars where a fix is not soon, figure out how to get those people in new HONDAS, then fix and sell their old vehicles. Honda is approaching $2000 in costs for my loaner car. That money would have (and could still) go so much further putting me in a new Fit. Step up to the plate Honda--here's your chance to change the paradigm.
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